Your business doesn't have a hustle problem.
It has a strategy problem.
Most Hickory business owners aren't lacking effort. They're lacking clarity on what to focus on, who to talk to, and how to position themselves in a market that runs on relationships. That's exactly what The Hickory Algorithm is built to solve.
Three ways The Hickory Algorithm moves your business forward
Business Growth Coaching
Free · Instant Results Take the BottleneckFinder Quiz →
You know your business. What you need is someone who knows this market, asks the right questions, and holds you accountable to the answers.
Chris brings 24 years of marketing and business strategy experience to every coaching engagement — grounded in a deep understanding of how Hickory actually works. This isn't generic business advice. It's locally rooted strategy built around your specific goals, your specific market, and the relationships that will actually move the needle.
Whether you need clarity on your positioning, a plan to generate more referrals, or an outside perspective on why growth has stalled — this is where the work gets done.
What coaching covers
Positioning & Clarity
Define what makes your business the obvious choice in Hickory and who you're really talking to.
Visibility & Referral Strategy
Build a local presence that generates word-of-mouth and earns you the right room.
Marketing Strategy
Cut through the noise with a plan that fits your budget, your market, and your goals.
Goal Setting & Accountability
Set clear targets and have someone in your corner who holds you to them.
Growth Planning
Identify the highest-leverage moves for your specific business and build a roadmap to execute them.
Pricing
The 90-Day Growth Package includes 6 sessions, a visibility and marketing audit, a written growth strategy, and accountability check-ins. Most clients continue with a monthly retainer after the package concludes.
Done-For-You Content & Social Strategy
You know what you do. Getting that message in front of the right people — consistently and compellingly — is a different skill set entirely.
The Hickory Algorithm manages your content strategy, social presence, and ad campaigns so you can stay focused on running your business. From business spotlight features to social ad management, every piece of content is built with local visibility in mind.
Pricing for content and social services is scoped per project based on your needs. Reach out to start the conversation.
Start the ConversationThe Room Where Referrals Happen
Everything else gets you visible. Membership gets you known.
The Hickory Algorithm Members Network is a curated group of vetted local business owners who meet monthly, connect weekly, and actively send each other work. One seat per industry. Members-only directory. Real relationships built over time in the right room.
Membership is by inquiry only. Your industry seat may already be taken — reach out to find out.